6 Principles To Consider While Developing MVP Mobile App
Usually, when people come to the idea of creating a mobile app, in their mind, they collect all the features they want their app to encompass. Too many ideas that they want to see in their application require much time to make a reality. Yet, there is a chance to miss the happy end. Such an app may be a risky investment for the business if it does not work as successful as expected. So, what you should do in order to make the right decision in such a tricky situation? The answer to your question is “Rely on an MVP mobile app development”.
What is MVP Development?
MVP development is a better approach to creating an application. The term MVP stands for Minimum Viable Product. A minimum viable product is a product - the early release of the software merely with enough features to satisfy initial customers and collect feedback for future product development.
The MVP software development process is devoted to implementing the most important and urgent features the product is to encompass. It requires less time and costs less. It is possible to improve the software, add features, and have better results throughout time. The advantages of an MVP app development are:
The product is launched as soon as possible
Business risk is reduced
The cost is lower
You may track the user behavior
An MVP is designed to determine user pain points and test the idea with minimum investment
It helps to label the proper functionality to address needs over time.
There is a bigger chance to improve the features
MVP Mobile App Development Process
When starting an MVP app development, the main focus is to make a balance between the minimum MVP software design and maximum value that helps to determine, create and deliver features that meet the customers’ expectations and requirements. Below, you may get familiar with how to create a minimum viable product and what features focus on?
#1. Define The Product
The first principle to consider when developing an MVP mobile app is to define the expected software. It includes the overall understanding of both the business and market needs. In this process, an MVP development company makes appropriate research on the business scope to realize customer preferences and expectations.
#2. Identify The Priority
This is the most essential stage for careful consideration where all the priorities should be straightened. As the MVP product is a so-called initial result that offers limited features, it’s important to identify the priority and highlight the most significant functions of the expected application.
MVP solutions require unique and essential features of the app appreciated by real users. It even gives the developers an opportunity to provide real users with a range of features and options. Therefore, it becomes easier for businesses to understand and meet customer expectations. In order not to take the wrong way, MVP developers should wear the end-users’ shoes to realize what expectations they have about the final product fully. The list of these identified features helps to prioritize the functionality.
#3. Efficient Implementation
Once the expected features are prioritized, the implementation process is to begin. Nowadays, the MVP developers have a chance to write the same app in various programming languages and using a variety of development tools and techniques. However, decision-makers (businesses) are often afraid of building a mobile app with the right technologies. In such a process, MVP enables them to realize the unique and essential features of the application and have them reviewed by real users.
Once the development company is ready to launch the application they use various approaches. Businesses usually adjust the minimum viable product towards potential users in different ways. Let’s discuss the most prominent types of MVP:
1. Concierge MVP
The concierge MVP is a great way to get familiar with the customers and confirm your business idea by providing the service manually and analyzing your audience. This type of MVP gives an opportunity to easily rotate if you suddenly find out that customers actually want a different product. In the case of Concierge MVP, an application is developed that collects the users’ responses, analyzes the data, and automatically chooses the matching products or services.
Using the Concierge MVP approach, you make real contact with customers. There is no need to build software. This is a fully transparent approach to the customer. They get familiar with all the details about the product to be and express their opinion of whether they will make use of it or not. The Concierge MVP helps to learn very early in the process - before even building a product.
2. Wizard of OZ MVP
The Wizard of Oz MVP tries to create an impression that the product is ready while actually, it’s still under development. This MVP looks like a functional system from the outside, while all the functionality is being completed by a human.
A bright example of a Wizard of OZ MVP is Zappos. Before building the app, some photos of shoes from brick and mortar stores were taken and posted to realize whether people like to buy shoes without trying them on or not. Such an approach helps to find out how the real product would be accepted and what kind of user behavior is expected.
3. Piecemeal MVP
A piecemeal MVP is a cheap and modest way of introducing an application to users. A working demo of the product, a piecemeal MVP is developed from off-the-shelf techniques and some innovation. When putting together, these tools implement the expected product's primary functionality. An example is Groupon - an American marketplace that connects the customers to retailers. The huge corporation we know was once a Piecemeal MVP.
4. Explanatory Video MVP
This is a demo video, businesses introduce before launching the application. A bright example of such an MVP is the video DropBox created. In such an MVPs, the functionality of the expected product is presented to the real users to have a clear view of their behavior towards the final solution.
5. Email MVP
Due to an Email MVP approach, email letters with an offer are manually created and sent to your list of potential users to realize if there is a favorable response.
The opinions real users suggest help decision-makers assess the actual performance of the application’s complete version. The potential customers’ reviews help you evaluate the previous work. Collecting all the comments on the MVP application design and performance, it will be easier to find out the missing and unnecessary features. The users’ reaction determines whether or not the expected product is suitable for the market. The user feedback also helps developers to identify various issues and errors using the right technologies.
After careful consideration of the users’ feedback, the further development process is adjusted as necessary. The improvement stage focuses on testing and identifying the quality to reach the primary goal. The MVP development company will be ready to drive resources on successful products and deliver the final result to satisfy the end-users.
When we deal with an MVP product, its features and updates are repetitive and driven by real user feedback. As a result, we get the advantage of adjusting the product structure in order to respond to market demands properly. Continually developing a mobile app is the best way to identify user requirements and build effectively and quickly. Building an MVP minimizes the project resources yet maximizes efficiency, leading to lower costs and fewer risks.